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Code of Conduct
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As part of our dream to become 'the best beer company in the world' we take great pride in marketing our brands responsibly. Our consumers are at the heart of everything we do. While our communications encourage them to enjoy our products, we must ensure that we only promote the responsible consumption of our beers - as natural, wholesome and thirst-quenching beverages.
The InBev Commercial Communications Code provides guidance to all our commercial operations and partners to ensure that we market and promote our brands in a responsible manner demonstrating best practice leadership in this area. We are proud of our brands – some of the best beers brewed in the world – and we are also proud to be taking the lead in ensuring that they are promoted responsibly.
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